Resources
Bordeaux & Burgundy and Flint Partner to Bring Full-Scale Website Builds to B2B Teams in Weeks
Partnership debuts with the launch of Camber's 200+ page website, a build that would typically take three to five months, delivered in five weeks.
B2B Marketing: How to Expand Into a New Region
Price point, industry and culture are the three factors that decide how hard a regional expansion is going to be. Here is what it takes to build credibility, reputation and pipeline in a new market.
How B2B Marketers Can Actually Use AI Effectively: With Examples
Most B2B marketers have tried AI. Fewer have got real value out of it. Here's how we think about context, critique, and quality assurance at Bordeaux & Burgundy, with concrete examples of what's working.
Content System vs Content Strategy: Why Your $30k Report Should Be Working All Year
Most B2B SaaS companies activate their flagship research once, for two weeks, then retire it. Here is how a content system turns one asset into a year of return.
Armis: $48M to $330M ARR in 3 Years
A full-stack demand generation program running alongside Armis's internal team for three years, embedding as their global execution layer, not managing from a distance.
Proof Beats Polish: What Actually Makes B2B Creative Convert
Across 100-500 creatives a week, one pattern shows up consistently: proof of the product working outperforms asserting a benefit. Here is what the data says, and where it pushes back.
Trustmi: A Global Campaign in Under Four Weeks
From brief to a fully activated global fraud research report: 39 pages designed and built, plus a complete activation suite across every channel, in under four weeks.